Ali Ruvin and Melina Marcus created Rebel Green because they love fashion and beauty, but also wanted to make the world a prettier place by giving back and being eco-conscious. Rebel Green was born out of the determination to design chic, edgy, rebellious and eco-friendly products for men, women and children. We, at Rebel Green, create products made right here in the USA that are specifically designed to minimize waste and motivate a fundamental shift in thinking about our impact on the planet we share.
Style has power and our goal is to get people to become fashionably eco-conscious. We know our designs must have a bigger impact than what’s out there. Let’s start with the simple reusable shopping bag. We are not convinced the whole world wants cutsie bags with polka dots, hempy looking sacks with preachy green slogans, or worse, the dreaded polypropylene bag shouting "Buy Local" though the inner tag says it’s made across the ocean. We wouldn’t carry any of those and we think we’re not alone.